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John Joseph On The PMA Effect: Transcending Labels & Transforming Lives

By August 26, 2018January 23rd, 2024No Comments

“I made it through the things I did because I had ammunition in the form of knowledge, which I could take shelter of in my darkest hours.“

John Joseph

Back by popular demand, my main man and provocateur-at-large John Joseph returns for his 6th appearance on the show to share more of his extraordinary story. A story that lays bare the indelible power of the human spirit to face and transcend unimaginable obstacles and ultimately transform one’s life wholesale.

If you’re a longtime listener, Johnny Bloodclot needs no introduction. For the uninitiated, John is a sui generis American original. The very definition of hardcore. A survivor. A spiritual warrior spouting straight talk directly from the streets of the Lower East Side with one singular, driving purpose:

getting people to wake the f&*k up.


Conceived and raised in abuse, deprived of opportunity and left to his own devices, John turned to violence and drugs on the rough and tumble streets of downtown Manhattan in the 1970’s — during New York’s most violent decade. It’s a path that predictably led to crime, addiction and incarceration. Spending his teens as a drug mule led to a series of unsavory foster care homes, culminating in unimaginably horrific stints in juvenile detention.

Then things went downhill.

To avoid long-term incarceration, John enlisted in the Navy, only to go AWOL after a fight. Fleeing the law and rudderless, he found redemption in the hardcore punk rock scene flourishing on Manhattan’s Lower East Side in the early 1980’s. Taken in by the Bad Brains’ frontman H.R., John began to explore not just his musicianship, but his spirituality.  It’s a journey that birthed the Cro-Mags – one of the era’s most iconic and influential hardcore punk bands. Later, he found his spiritual salvation living in a Hare Krishna monastery, birthing a life-long love of meditation, yoga, the vegan lifestyle, racing Ironman triathlons, and most importantly, his profound devotion to service.

Renown for his straight talk, no BS approach to living, John is the author of Evolution of a Cro-Magnon*; Meat Is For Pussies*; and the upcoming The PMA Effect*the latter two books each featuring a foreword by your truly — hitting bookstores October 2, 2018 and available for pre-order now here.

Today we pick things up where we last left off – a conversation that covers a multitude of subjects, including:

  • John’s recent appearance on The Joe Rogan Experience;
  • The crisis of consciousness driving our toxic cultural divide;
  • John’s experience as a hare Krishna monk & his relationship with spirituality;
  • ‘The PMA Effect’ & his new docu-series ’30 To Life’;
  • What it means to live a life of service; and
  • The importance of living a life of ahimsa

Every conversation with John leaves me better than before. Today’s conversation proves that just when I think we’ve covered it all, new layers emerge. So even if you’ve enjoyed all of John’s previous appearances on the podcast, this episode will find you riveted by a stream of mind-blowing, never previously told stories that are certain to incite, provoke, educate and inspire.

LANGUAGE ADVISORY: John loves his f-bombs. But I’m not one for muting his authentic voice. So if you’re queasy about foul language, consider yourself warned and make sure the kiddos are out of earshot.

Here’s to round 6 with my brother from another mother.

To view our conversation on YouTube click here:

Peace + Plants,


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Thanks to this week’s sponsors

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Books By John Joseph

Background, Context & Reference:

Notable People Discussed:

  • Nimai Delgado: professional Men’s Physique bodybuilder, vegan athlete and podcast guest
  • Paul de Gelder: Ex AUS Army Paratrooper & Navy Clearance Diver,  shark attack survivor and podcast guest
  • John McAvoy: Once one of Britain’s most notorious criminals, he spent 10 years in prison but transformed his life to be a top Ironman Athlete. He is currently the only Nike sponsored triathlete in the world and one of the most popular podcast guests
  • Kim Chambers: female open water swimmer, world record breaking athlete, TEDx Speaker and podcast guest
  • Kip Anderson & Kegan Kuhn: Filmakers of Cowspiracy* & What The Health* and 2x podcast guests
  • George Raveling:  pioneer and innovator in the sport of American college basketball; has been Nike’s global basketball sports marketing director since he retired from coaching in 1994 and podcast guest
  • Joe Rogan: stand-up comedian, color commentator, podcast host, and retired martial artist
  • Bad Brains: Hardcore punk band formed in Washington, D.C., in 1977. Widely regarded as among the pioneers of the hardcore punk rock scene
  • Srila Prabhupada: was a Vedic spiritual teacher (guru) and the founder preceptor (Acharya) of the International Society for Krishna Consciousness. (ISKCON), commonly known as the “Hare Krishna Movement”
  • Arthur Googy: was a drummer for the horror punk band The Misfits from 1980 – 1982
  • Robert McKee: Famed screenwriting & creative writing instructor

Related Podcasts You Might Enjoy:

Thanks to Jason Camiolo for audio engineering, production and show notes. Video, editing and graphics by Margo Lubin and Blake Curtis. Reece Robinson for portraits and photos. Theme music by Ana Leimma. Sponsor relationships by David Kahn.

*Disclosure: Books and products denoted with an asterisk are hyperlinked to an affiliate program. We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to and affiliated sites.


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