It’s An Inside Job: Olaniyi Sobomehin On How To Maximize Potential In Sport & Life

“Champions aren’t made in the gyms. Champions are made from something they have deep inside them — a desire, a dream, a vision.”

Muhammad Ali

We tend to assume the successful are simply gifted. Or perhaps just lucky — at the right place at the right time.

Olaniyi Sobomehin is not one of those people.

But he does have one thing most lack: vision and self-belief.

A middle child with a life long dream to play in the NFL, Niyi lacked the natural gifts required to even earn a college football scholarship. Friends and family repeated the refrain: be realistic. Niyi ignored the advice, invested in himself and walked on the Oregon State program with little to no chance of seeing game time.

But sheer determination, exceptional mental toughness, and an unparalleled ability to out work everyone on the field turned this no name walk on into a running back for The New Orleans Saints, where he finally realized his childhood dream playing alongside NFL greats like Drew Brees.

A voracious reader able to translate wisdom into actionable practices, Niyi understood that the tools he relied upon for athletic success would apply equally to life after football. So upon retirement he turned his professional focus to I’m Not Youa platform to help young athletes develop the habits, strategies, systems and techniques required to maximize potential in sport and life.

Niyi’s approach has little to do with physical training. It’s about overcoming mental limitations. It’s about mindset. Because the relationship one has with one’s self is what ultimately dictates outcomes.

In other words, it’s an inside job.

Today we talk about the strategies Niyi distilled from playing at the highest level of sport and how these tools can be applied to unlock your own inner potential.

Specifics include:

  • how to overcome a talent deficit
  • developing confidence through facing fear
  • techniques for developing a mental edge
  • what holds most athletes (and people) back
  • the common habits of the most successful athletes
  • the benefits of affirmation & visualization techniques
  • morning routines to optimize your day
  • why he surveys his family weekly; and
  • why getting uncomfortable is the key to success

I love this guy’s passion. Niyi’s enthusiasm for life and devotion to service is infectious, buttressed by a perspective germane well beyond the boundaries of sport. So even if you’re not an athlete, this conversation delivers. Chocked with copious gems applicable to every facet of personal and professional development, it’s a natural bookend to echo and complement my preceding conversation with Jesse Itzler and the principles he learned living with Navy SEAL David Goggins.

Question: What Belief About Yourself Is Holding You Back?

I’d love to hear all about it in the comments section below.

I sincerely hope you enjoy this walk in Niyi’s cleats as much as I did.

Peace + Plants,


P.S. – Subsequent to our interview, Niyi launched the Sports Motivation Podcast and already has 10 episodes up. Apologies for not mentioning it in the introduction — check it out!

Listen & Subscribe on iTunes | Soundcloud | Stitcher

Thanks to this week’s sponsors: A superior shave at an affordable price. Type in my coupon code “ROLL” at purchase for $5 off your starter set and get an entire month’s worth of shaving for just $10 when you visit The easiest way to create a beautiful website, blog, or online store for you and your ideas. Save 10% at checkout when you use the coupon code “ROLL” at checkout. Visit Squarespace. Build it Beautiful.


Connect With Olaniyi: ImNotYou | Twitter | Podcast

As free gift to you, Olaniyi is graciously sharing a few of the tools he devised for himself and his clients you can download HERE or individually below:

Background, Context & Reference:

Related Podcasts You Might Enjoy:

Production & sound design by me. Transition song Inside City by Julie Piatt accompanied by Tyler & Trapper Piatt. Additional production by Chris Swan. Graphic art by Shawn Patterson.

*Disclosure:Books and products denoted with an asterisk are hyperlinked to an affiliate program. We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to and affiliated sites.

The Plantpower Way  is available at these fine retailers!

Amazon*  |  Barnes & Noble  |  IndieBound  |  Penguin

Are you a company interested in sponsoring the podcast? Click here to learn more & take our sponsor survey.


Tell Your Friends & Share Online!

Subscribe & Review:  iTunes | Stitcher | Soundcloud | TuneIn

Donate: Check out the DONATE button on the podcast homepage or click HERE to learn more.

Download Our Free App! Now you can access, stream, download and share the entire RRP catalog in the palm of your hand on any iOS mobile device (iPhone, iPad and iPod Touch) with our new mobile app. Never miss an episode, plus special announcements, discounts, giveaways. Already downloaded? Awesome. When you have a minute, and it feels right to you, do us a solid and give the app a review in the iTunes Store.